Chinese New Year is the festival that celebrates the beginning of a new year on the traditional lunisolar Chinese calendar. It is the most important festival in China and is considered a significant event in other East Asian countries bordering China.
The Chinese New Year is also known as or called the Lunar New Year. Some other people call it the Spring Festival. For example, in South Korea, the Lunar New Year is known as Seollal; while in Vietnam it is known as Tet. It is known by different names in Mongolia, called Tsagaan Sar.
The Chinese New year celebration has spread to different western countries. For example, it has been seen to be celebrated in cities like New York, London, Vancouver, and even Sydney.
Reason for the Chinese New Year
In time past, this festival was traditionally a time to honor deities and remember and honor ancestors. As much as it is still very much the time to do these things, it has also become a time to feast, be merry, and visit family members in recent years.
The celebrations of this festival traditionally last about two weeks in total, from Chinese New Year’s Eve to the Lantern Festival, held on the 15th day of the lunar year. Customs and traditions usually vary widely, depending on Regions and their beliefs. Still, these customs and traditions share the same theme: seeing out the old year and welcoming in the luck and prosperity of a new year.
Chinese New Year and Online Shopping
In 2021, the revenue generated from online retail sales during the Chinese New Year festival reached about £90 million, and figures show that previous years were even higher.
The Chinese New Year celebrations are always an opportunity for e-commerce businesses to thrive. It helps them increase their profit streams due to increased orders, therefore, increasing their profits.
The Chinese New Year affects online shopping in several ways, of which shipping is the most important. Most suppliers might have to slow down their production by a week or two in advance so they can go on break for the holidays.
Due to this slowed down production, orders received a week or two before the actual date might be delayed. This translates to the delay of orders received during the Chinese New Year festival week.
Some factors account for the shipping time of your orders; you should contact your suppliers to get extra information, especially if you source products from China.
During the celebration of the Chinese New Year, most of the businesses would be on holidays and usually come to a halt across China and a large part of Asia. This is marked by factory shutdowns and a massive uptick in travel. Even those whose businesses rely on Chinese suppliers suffer during this period, too, as industries get huge traffic because of this celebration.
During the Chinese New Year in 2020, business was only slightly impacted for most store owners, this was linked with the coronavirus pandemic.
On average, it was found that most suppliers only shut down for a week. However, most online retailers reached out to manufacturers to get exact dates for some of their most popular items.
If you hope to buy things online during the Chinese New Year Festival, you might consider buying your items before the holidays or be patient until the holidays are over, as the massive traffic at that time means you either don’t get the item you hope to buy, or you get it a bit late. It may seem to take forever to get to you.
If you have bought items during this period, and your shipping seems to be delayed, it is important to contact your seller for clarification on why your shipping is being delayed. Also be patient and understand that a greater percentage of the cause of the shipping delay is largely out of your seller control. But ultimately, your item will be shipped and it will get to you.